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Arizona State University entrepreneurs create swimwear brands for all sizes

HourGlass Swimwear focuses on solving the problem that women can’t find a fit swimsuit George said she was inspired to create the brand to help women who are not suitable for small and typical sizes, and many stores have limited their choices. “I can fit people in the shape of pears, apples, bananas or hourglasses,” she said. George said she plans to make customers more personalized by using an app or fit-quiz to find the best shape and size for the customer. “We need to sell to consumers in the way they need it, and there aren’t too many products …

The England Swimming Association apologizes for body humiliation swimsuits

Swimming in England, England’s water sports management agency, apologized on Tuesday for posting an anger based on the female body’s swimwear recommendations on its website. According to the Guardian, there are sections on “Selecting Women’s Swimsuits for Women” on the page, which provide advice for female swimmers, including how to “enhance your cleavage” or “highlighting curves”. This page has been deleted. The offending content was determined on Twitter by gender research PhD student Simone Webb. Weber writes that she is “very shocked” to read the instructions for swimming in England. She said that the guide “has nothing to do with …