Australia’s senior swimsuit brand Seafolly has announced a new partnership with e-commerce delivery company Tryzen as part of its international development program. The new agreement will allow brands to run seamlessly across multiple regions and meet growing local consumer expectations while reducing the overhead required to manage day-to-day operations. The decision is due to Seafolly’s further wholesale swimwear growth, Seafolly is now available in 41 countries. Nathan Alexander, director of Seafolly IT, said that e-commerce is critical to the continued international expansion of the brand and that recent partnerships will contribute to further development. “E-commerce is at the heart of …
Making a splash: how Claret Showroom spots opportunities
When Drapers meets Claret Showroom founders Claire Spencer-Churchill and Alexandra Lyles, they are at the headquarters of Shepherd’s Bush in West London, where they are very fresh, taking into account their return to London last night, after the second high holiday trade show, 6 Month 25 to 27 in Paris flash. They were more tired than they expected. A few weeks before the incident, the police informed the program that it had to be canceled: city officials wanted to hold an event as part of the Paris Olympics bid for the Olympic Games in 2024 and a special tent on …
Siloett Gets a Made-for-TV Makeover
Chuck Handy Jr. has been bang since the “profit” reality show in June. “There are thousands of clicks on our site. It’s crazy,” Handy said. “Yesterday I had nearly 400 emails.” The second-generation garment manufacturer worked for his swimwear business during companies such as Jaycee Swimwear, Jordache and AH Schreiber, and began to roll out by Chuck Handy in 2010. Handy concept: to create a series of missed, the size of the swimsuit will be sold in the form of matching cover. But by the end of the year, when Handy and his family and entrepreneur Marcus Lemonis met, CNBC’s …
Audrina Patridge brings the va va voom in sexy sheer black dress as she debuts her sizzling swimwear line at SwimMiami
She first found the reputation on MTV’s The Hills. But Audrina Patridge Friday was a beach girl, and on Friday she showed off her swimsuit series “Prey Swimming”. The 32-year-old black hair looks very beautiful, wearing a Paisley print dress, because she likes to wholesale swimwear look at her design walk on SwimMiami runway. Bold impression, the TV character to the fashionable dress show her enviable figure. Her gorgeous game is full of display, because the 1970s inspired fabric contains a high gap in her lap. No one will be shy because of blink, Audrina revealed her broad mind, because …
Affectionate the sunshine’: Denise Truck
Outen, 40, exhibits her sensational figure and adequate assets in plunging swimwear as our daughter shares fashion back Marbella cause breaking Jaws reduced after our daughter shared a sizzling Brazilian bikini snap the other day. And Denise Van Outen was more than ready to stay in her swimwear, simply because she plonked it back to a new sexy cause breaking from her recent Marbella getaway. The 42-year-old occasional actress looked extraordinary as our daughter flaunted her ample solutions and amazing curves within a daringly low-cut navy bikini as our daughter lapped the sunny light. If you’re going on holiday come …
Business Briefs: Gay-owned swimwear provider seeks designers
Have the for a bikini design? It would be included in the upcoming collection out of Eyegasmic Manufacturer, a gay-owned, Newport Beach-based swimwear carefully thread. Chief Executive Officer and founder Brennon Lamar Knutson is looking to partner with different designers this coming year as he acquires his 2017-2018 collection. Previously, more than a dozens of people have published potential appears, and others can easily do so throughout the end of August. “We will get their design and style up front, and get a charge on each swimwear we sell off, ” explained Jackson, 31, who hails from Irvine and launched …
Famous: Reformation Is usually Launching a New Line of Vintage-Inspired Swimwear
In the event that one store foresaw the rise from the It-girl lewk, it was definitely Reformation. In 2009, when founder Yael Aflalo 1st started acquiring old retro fabric and spinning it into covetable low-cut summer frocks, the woman attracted a cool-kid group, whose slightly retro sartorial obsessions made the business proceed boom: a wildly successful e-commerce site, five stores nationwide, and a hit bridal line to boot. Today, Reformation continues its rapid growth with the recognized launch of its first appearance swimwear collection—by the first look at it, another home run. “Swim is really an extension of our current …
Sharon Mosley: Tips for diving into swimwear shopping season
Shopping for a swimsuit? Don’t panic yet. Finding the perfect swimsuit may be one of the most dreaded shopping experiences there is, but before you spend another weekend locked behind those dressing room doors, check out these tips on the good, the bad and the ugly side of buying swimwear. Let’s start with the bad news. Yes, it can get a little ugly out there when you schlepp through dozens of swimsuits that leave you feeling stripped bare of any small amount of confidence you ever had. So instead of scouring through racks and racks, take a few minutes and …